Foursquare Saves The Day… Almost. (The Phoenix Food Caper)

In case you hadn't noticed by now, I love Foursquare. If you're not familiar with Foursquare, it's a geo-location app integrated with social media interactivity. In non-geek speak, it means that you can scout around the city doing fun things and let your friends know what you're up to.  It's also a fun treasure hunt, where you can earn badges just like back in boy scouts. Yay! While I have had an absolute blast playing around with Foursquare, it's rare that it actually serves any useful purpose. (That is, other than making me feel super cool by being crowned "mayor" of my favorite smoothie shop, or earning the barista badge, thus revealing where my "office" really is located...) That all changed on my last trip to Phoenix, though. Well, almost... I was only going to be in town for 9 days, so I was at challenge to fit in all that I was hoping ...

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TweetUp: AJ Bombers in Milwaukee, WI – Foursquare Swarm Badge

I recently read this awesome case study on How To Use Foursquare To Draw A Crowd Into Your Restaurant (or any local business for that matter) by Steffan Antonas (@SteffanAntonas). The case study outlined how AJ Bombers - a burger restaurant in downtown Milwaukee, Wisconsin - capitalized on the Foursquare Swarm Badge to bring in a whole lot of customers to their location at a time that ...

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